We saw these at ICFF at the Pure Austrian Design booth last year and it looks like they finally hit the market. It’s basically a large pattern made of Tyvek (the super strong material used in FedEx packaging) which allows you to cut out a pattern (with 10 to choose from on the same sheet) and make your own bag.
“Detailed instructions allow the user to turn one of them from a 2D graphic into a 3D accessoire. All you need is a pair of scissors, a sewing-machine and a sheet of Sac à faire.
It’s a product, which involves the user in the process of production, allows him/her to build up a relationship to the object and to be proud of the result.”
[posted by kris]